Citizens United’s ‘The Hope and the Change’ Ready to Rock RNC, Obama

The anti-Obama documentary "2016: Obama's America" is about to get some company.

"The Hope and the Change," the latest project from Citizens United, will debut next week during the Republican National Convention in Tampa. And this is one partisan project not aimed at its own side. The folks behind the film are directly targeting Democrats who may have had enough of the president's "hope and change" razzle dazzle.

The film is a product of Citizens United, the conservative advocacy group whose landmark 2010 Supreme Court victory over the Federal Elections Commission denuded campaign-finance reform, earned an unprecedented State of the Union rebuke from Obama, and gave rise to the dominant role of super PACs in national politics. Those were unexpected results; what Citizens United really wanted when it took the FEC to court was to make movies.

David Bossie, the group’s president, had been impressed by Michael Moore’s 2004 anti-Bush polemic, Fahrenheit 911—not only by the film’s commercial success, but by the impact of the advertising campaign promoting the film. Bossie considered Moore’s ads by far the best political spots of the 2004 cycle, and he decided to transform Citizens United into a political production company. He’d make conservative films targeting liberal candidates, perhaps making some money through the sale of DVDs. But his larger purpose was to use the advertisements for his films as political weapons, exempt (he hoped) from the restrictions of campaign-finance laws because they were in support of a commercial product....

The film will go into theatrical release in selected cities in September, and, if all proceeds according to plan, will play several dozen times on a cable channel right up to election day.

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Citizens United’s ‘The Hope and the Change’ Ready to Rock RNC, Obama

The anti-Obama documentary "2016: Obama's America" is about to get some company.

The film is a product of Citizens United, the conservative advocacy group whose landmark 2010 Supreme Court victory over the Federal Elections Commission denuded campaign-finance reform, earned an unprecedented State of the Union rebuke from Obama, and gave rise to the dominant role of super PACs in national politics. Those were unexpected results; what Citizens United really wanted when it took the FEC to court was to make movies.

David Bossie, the group’s president, had been impressed by Michael Moore’s 2004 anti-Bush polemic, Fahrenheit 911—not only by the film’s commercial success, but by the impact of the advertising campaign promoting the film. Bossie considered Moore’s ads by far the best political spots of the 2004 cycle, and he decided to transform Citizens United into a political production company. He’d make conservative films targeting liberal candidates, perhaps making some money through the sale of DVDs. But his larger purpose was to use the advertisements for his films as political weapons, exempt (he hoped) from the restrictions of campaign-finance laws because they were in support of a commercial product....

The film will go into theatrical release in selected cities in September, and, if all proceeds according to plan, will play several dozen times on a cable channel right up to election day.