The “negative heat” that the legacy media and Hollywood continually direct at President Donald Trump may be helping him, according to MSNBC analyst Steve Kornacki, who pointed out that Trump is “central” to all of American popular culture unlike any other president before him. “If you look on paper, the poll numbers are terrible. But the position Donald Trump occupies not just in the media landscape but in all of culture … he is central to all … of American popular culture—he has been since before the election and he’s gonna be as far out as we can see,” he said on Thursday’s MTP Daily. “We haven’t had that with other presidents before.” He added that there is “so much negative heat coming in … from the media, from popular culture” that “it raises the question” whether those who voted for Trump in 2016 even though they had low opinions of him did so as a reaction to the media and “all of culture pushing so hard against Trump.” Kornacki, the numbers-cruncher who is one of the left-wing network’s more underrated personalities, added that Trump was so successful in the 2016 GOP primary because he was not a “factional” candidate.